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ASK
OUR EXPERTS...
How can I attract and retain employees in today’s
marketplace?
By Jamie Anderson of Spark Success Coaching
A major concern of employers today is the shortage of qualified human
capital and the continued pressure on the workforce as traditional and baby
boomer groups retire (or somewhat withdraw their time and energies from the
workforce). At the same time the demand for “know how” and skills is
increasing.
Simply finding more people is a bandaid, a short term fix. The reality is
that this is not a trend but a phenomenon that will only grow in magnitude.
Have you seen the “help wanted” signs amassing out there? These are “signs”
of the times and times to come.
So how do we position our organization to attract and retain the human
capital it requires for the phenomenal growth opportunities at our door
step? In my opinion, it comes down to having organizations become venues
where all stakeholders are taken into account. This means shareholders,
investors, suppliers, consultants, contractors, leaders and individuals. For
example, with individuals, if the organization does not operate in a way
that works for those who are expected to create the product or service that
will profit the organization and its various stakeholders, what prevents
those individuals from looking next door for something better? The actual
and opportunity costs of turnover is vast.
The principal of attraction would have it that you get what you are ready
for - so get ready! It is fundamental to have a strong corporate vision and
mission with individual visions and values aligned so that all feel at
purpose when they go to work each day. With this, there is the potential of
creating an atmosphere of cooperation and an environment where diversity is
acknowledged, accepted and embraced. An atmosphere where people are valued
and their ideas and creativity are respected, their strengths are
accentuated, and where they are an integral part of implementation,
completion and success. There are so many variables including different
visions, values, personalities, behavioral styles, different generations in
one workforce, time and resource pressures, etc. Of importance however, with
these variables come a wealth of assets and strengths that cannot be
surpassed when valued by the organization and shared by each individual
within the organization. If you worked for an organization like this, would
you want to leave or would you recommend it to others?
For more details on this subject, please contact Jamie Anderson of
Spark Success Coaching at 403.209.5936 or visit her website at
www.sparksuccess.com
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