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RISING WOMEN EXPERT
ADVICE...
I’ve been promoted and I’d like to improve my look
so people take me seriously. How do I build a career wardrobe? Our career wardrobe is extremely important because it lets our clients
and colleagues know what our status is in the company. When our appearance,
personality and productivity all communicate the same message we have what
is called “image integrity”. We need our image to express, “I am capable,
reliable, organized, and I belong here.” We want our customers to see us and
think: “This person can solve my problems, I’ll give them my business.”
First, study the people in your workplace. Examine their clothing, shoes,
jewelry (watches for men), briefcases or handbags, make up, hair and
accessories. Who looks the part and why? You want to dress for your position
or for one position above you. This shows that you are dressed for success.
Your image communication tools are color, line, fit and fabric. Dark or
bright colors convey the highest level of business authority, as opposed to
muted or pastel colors. Black exudes authority and power while navy blue
imparts honesty and integrity. White says hopeful and reliable, charcoal
gray indicates strength of character, and indigo relays creativity and
intuition. Therefore, for both men and women, business suits in black, dark
gray and navy blue are a great staple to invest in. Straight lines and
geometric patterns in clothing also project a high level of business
authority. Structured jackets with straight shoulders, pockets and hems have
a higher level of formality than ones with rounded shoulders or curved hem
lines. Additionally, crisp shirts with pointed collars and straight lines
are an integral part of any professional’s wardrobe.
Fit is crucial in all areas of the work wardrobe. Taking items to the tailor
for fine tuning is a must. Clothing off the rack often fits in certain
places but not in others due to standardized sizing which doesn’t account
for unique body types. When clothing is too large, extra fabric adds bulk
and appears sloppy. Once altered, these items fit properly and have a more
refined shape. Proper hemming of pants, skirts and sleeves is inexpensive
and rewarding.
When purchasing work clothes, choose crisp fabrics in fine textures for a
more powerful presence. Ironed cotton shirts, structured wool jackets, and
fine blended wool slacks all depict sophistication. Accessories, grooming
and poise are the final touches to a successful image.
Need expert advice on “dressing the part”? Contact Camille Kim, Image
Consultant & owner of First Impression Image at 403.988.8829.
www.fiimage.com
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