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I am looking to give my home-based business more credibility. What advice do you have?
   
By Heather Seegmiller of Le Team Business to Business

Taking your business to the next level by improving your credibility can best be achieved by shaping your company’s image.

Building a reliable and professional company image does not have to be difficult or expensive. The easiest and most cost effective way to improve your image is by taking part in a popular business trend - virtual offices. Virtual offices will provide your company with all the services of an office, without the office space. Some of the services that you can choose from are personalized phone answering, meeting room use, a business address for mail processing, fax and photocopy use, secretarial services, and even accounting services.

Virtual offices allow you to choose which services are best suited to your specific business needs. For instance, if your company sells a product over the phone, you may choose to get personalized phone answering. This option will give your callers the perception that the person answering your phone works for you specifically.

Always keep your company’s goals in mind when you choose services since not all virtual offices are the same. For instance, one virtual office may provide an actual business address, while another may provide a PO box number.

You may want to start with a virtual package, but as you grow, you should consider getting office space. Generally, people will have a better image of your company if you have an actual business location. Many Business Centres offer individual office space to suit smaller companies. They are in the business of taking care of their tenants needs. They will help you stick to your budget by handling your overhead costs and offer all the services you may need right at the office. Make sure to ask specifically about operating costs (utilities, business tax, etc.) and parking costs that could easily make the initial quote skyrocket. Also, consider the length and terms of the lease you sign. Keep in mind that you may want the flexibility of month to month, but to your clients, a long term address will make you look more stable.

In order to truly thrive, you need to always be thinking about the future of your company, and that future will be shaped by the image you create for it now.

For more information about virtual offices & office space, contact LeTeam Business to Business at 403.243.6333 or visit www.theofficecentre.ca

 

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