Presentations - Tips for Giving a Fabulous
Speech
By Jane Atkinson of Speaker Launcher
Ive heard it said that at a funeral most people would
rather be in the casket then giving the eulogy. Whether it
be a short speech during a monthly meeting at work or a presentation that promotes you or
your business, speaking is a great way to help you get noticed and move toward your goals.
Here are a few tips that will help you present like the pros:
1) Get Focused. Take time out for these three steps to
help you focus before each presentation and youll notice a tremendous difference. a)
Always arrive early and find a spot where you can be alone for some quiet time. Take 5-10
minutes to do some deep breathing or meditation before your speech; b) Set your intention.
What do you want people to get from this speech? (i.e.: My intention is to help this
audience manage their finances better so that they can live with less stress.); c)
Visualize the outcome. What do you want people to say to you when the speech is finished?
Do you want them to give you a standing ovation, or better yet, book you for more speaking
engagements? Will they tell you that you have changed their life? Get a clear picture of
the outcome in your mind.
2) Have a Plan. Never try to wing a
speech. You can certainly make it look like you are giving your presentation off the
cuff, but preparing your presentation ahead of time will increase your chances for
success. Know what you are going to say and the points that you want to get across have
them written down for reference. Planning allows you to edit the presentation so that only
your best material is being offered. If you tend to ramble or veer off topic, try using
Microsoft PowerPoint (without reading word for word from the screen). It is very effective
for keeping you on track and allowing the audience to experience your presentation
visually as well as verbally.
3) Be Passionate and Enthusiastic. Even dry
information (like, say
taxes) can be made into something exciting if the speaker is
wound up about the topic. If youre speaking about something you love, then the
audience will love it with you. Speak right from your heart, with passion. Gage your
energy level throughout the presentation and try to keep the energy high through the
beginning, middle and end of the speech. It should flow like a roller coaster.
4) Engage Your Audience. Here are a few ideas for
building rapport with your audience and infusing the room with energy. Use a wireless
microphone and stand where people can see your entire body. Walk around, make eye contact,
interact with people one-on-one, ask compelling questions and have the audience shout out
the answers. Have the audience discuss something with their neighbour.
5) Point-Story-Point. Using stories to illustrate your
key points is a great way to bring a message home. The more an audience can relate to the
topic, the better. Sitting through a presentation that is all theory makes you feel like
you are back in school - and maybe a little sleepy.
6) Know Your Audience. The best speakers make their
presentation relate directly to the people in the audience. If you are speaking to a room
full of lawyers, then adjust your stories so they can relate. Take some time beforehand to
ask the meeting planner or prospective members of the audience what issues are relevant to
the audience, and customize your presentation. When planning your presentation, ask
yourself, How is this going to benefit them?
7) Timing is Everything. Practice your presentation at
least twice from beginning to end to make sure that you are staying within your allotted
time. The meeting planner will not be happy if you take 15 minutes extra and throw the
agenda off schedule. Be prepared to cut some of your speech, as many meetings will tend to
run behind schedule. Know ahead of time which parts you can leave out if required.
The bottom line is when you speak from the heart, know your stuff
and have fun, your audience will receive your information openly. A little planning goes a
long way toward giving a knock em dead speech!
Jane Atkinson, president of Speaker Launcher, is a business
coach specializing in professional speakers. For more information call 403.241.6367 www.speakerlauncher.com |